Connect with Patients and Peers with Targeted CTOA Marketing Plans
Marketing, when executed with purpose and creativity, can positively influence your key audiences, including patients, peers, referrals and prospective employees. Today’s methods for telling your story are more dynamic than ever, but the marketplace is crowded with messaging. Central Texas OBGYN Associates can help craft and amplify your communications with integrated marketing plans.
CTOA Coordinated Marketing Plans
Marketing–the written, spoken and emotive messages that convey your brand–provides the first link between the organization and a patient constituency. We provide a customized assessment of your current marketing efforts, and help build on your strengths and develop opportunities for growth.
CTOA invests time and creative talents to develop individual care center websites and outreach efforts. When you have a story to tell, earned media (press releases and media pitches) can share it with audiences in Austin, Central Texas and beyond.
Traditional and digital marketing services at CTOA include:
• Website design
• Earned media
• Direct mail
• Referral programs
Hello, SEO. Update Your OBGYN Practice with CTOA Website Design and Management
Is your OBGYN clinic website essentially an online brochure … nice to look at, but not an active, roving ambassador of your OBGYN practice? An effective website should possess both beauty and brains. A CTOA administered website will feature leading-edge design and functionality.
Once your website is up and running, CTOA ensures that you receive maximum return on investment with site driven marketing and promotion. Our marketing and administrative experts pay attention to Austin and industry current events, medical news headlines and opportunities for engaging in a global online conversation. We also respond to your OBGYN patients, and drive traffic to your clinic events and educational opportunities.
Visit the Central Texas OBGYN Associates care center websites to view our marketing efforts in action:
Social Media and More
Ancillary programs that complement your OBGYN website include regular blog posts, Facebook and Twitter updates and YouTube videos. Your patients are searching for information, and CTOA can help you provide it. Whether it’s infertility, birth control, prenatal care, incontinence solutions or menopause management, your online content adds value to your marketing plan.
CTOA offers partner care centers big-picture planning and detail-oriented execution. We would welcome the opportunity to create a marketing package that defines your brand and communicates your key messages. Contact Central Texas OBGYN Associates at our Austin offices to inquire about a brand assessment and marketing plan.